From the pictures it looks exactly like the old Umbro Diamond kit (minus the Umbro logo). The Diamond was a decent kit in my opinion, but I know many disagreed due to the sleeves & shorts being of a different material to the main shirt material. The whole kit was 'tight fit' with the sleeves being literally skin tight.
The Umbro Diamond retailed at around the £30.00 mark so if the A & H one really is the same, then its a good price!